Safety Research & Strategies has completed our latest review of Toyota unintended acceleration complaint data, and they confirm that Toyota owners are still reporting SUA incidents – even those who had taken their vehicles in for the recall repairs.
Our database consists of incidents from the following sources:
– Consumer complaints to NHTSA through January 5, 2011
– Toyota-submitted claims from several NHTSA investigations into unintended acceleration
– Incidents reported by media organizations
– Consumer contacts made to our organization and others that are reporting incidents that they have received.
Every effort has been made to identify duplicate records and combine them. However, often the reports do not provide enough detail to link incidents to other reports. There are likely some duplicates among our records – if there are, they are few. Continue reading →
After taking comments from the public, and by that we mean, the remarks of a handful of advocates and consumers and the complaints of 33 trade organization reps and business owners, the U.S. Product Safety Commission is now preparing to vote on a Final Rule to establish a consumer complaint database.
The database represents a sea-change in the accessibility of consumer product information, wresting control from manufacturers, who held sway over the flow of public information for nearly three decades.
SRS President Sean Kane, who testified before the CPSC at a public hearing on the database, urged the agency to build a public database by fusing sufficient detail on the product and problem and public availability of the data in a timely fashion. Continue reading →
Apparently, when Toyota isn’t conducting secret polls to destroy our reputation, it’s reading our blogs. (We blush.) Yesterday, we got an e-mail from Mr. Mike Michels himself! Michels, Toyota’s Vice President of Communications, asked us to correct a paragraph in our post entitled “Toyota’s Quiet Buybacks Speak Up.”
We quoted an allegation from the Multi-District Litigation, which purported to show that Mike Robinson, Toyota’s Technical Supervisor of the Quality Assurance Powertrain Group, Toyota/Lexus Product Quality & Service Support, was an Avalon owner who had experienced an SUA incident. This is what we reported: Continue reading →
Eight months have passed since Congress called out NHTSA and Toyota for failing to address Sudden Unintended Acceleration. The agency and the automaker claim they’ve learned nothing new about the problem, but there’s nothing wrong with our learning curve. Behind the barrage of PR are all those niggling little facts, and once again, SRS has assembled them into the go-to Toyota SUA reference guide.
We continue to see a mismatch between the facts of Toyota SUA and NHTSA’s representations. And our level of concern continues to grow as the agency makes public statements, issues reports and otherwise draws conclusions without presenting any supporting evidence.
Today, NHTSA Office of Defects Investigation Division Chief Jeffrey Quandt stood before the National Academies of Sciences panel looking into electronic throttle controls and told the room that Kevin Haggerty’s SUA event was caused by a sticky accelerator pedal. His incident is one of the flies in Toyota’s ointment, because the service technicians witnessed the vehicle racing in neutral. (Actually, Toyota service technicians have observed and – at times – replicated other SUA complaints – Haggerty’s incident has just been the most public.) To recap: Continue reading →
Interesting fact: A raft of academic and industry studies show that customers who complain and have their complaint successfully resolved bring in more money to the company than it costs to fix the problem.
In the topsy-turvy Toyota World, however, it’s the customers who are already happy that get the red carpet treatment and big bucks. Have you heard about Nick and Sharyn Davis, from Parker County, Texas? You will soon. According to The Weatherford Democrat, the Davises are among the lucky winners in a Toyota advertising campaign, touting “real people with real stories about their Toyotas. And, the Davises are part of those real people.” Continue reading →
Some day, possibly very soon, the Harvard Business School is going to do a case study on Toyota and sudden unintended acceleration, and two of the underlying principles are going to be: Don’t lie so (bleeping) much; and Swat not the gadfly with a sledgehammer.
We know that Toyota has compounded its technical problem with a public relations disaster, but we’re always fascinated to learn that it’s worse than we thought – to wit Toyota v. David Gilbert. Continue reading →
When the auto industry needs America’s best scientific minds to validate a foregone conclusion, they turn to Exponent. As we reported during Toyota Tactics Week, David Michaels called out the Menlo Park, California defense-litigation firm in his 2008 book Doubt is Their Product: How Industry’s Assault on Science Threatens Your Health:
“Exponent’s scientists are prolific writers of scientific reports and papers. While some might exist, I have yet to see an Exponent study that does not support the conclusion needed by the corporation or trade association that is paying the bill,” Michaels wrote.
Which brings us to the news: the House Committee on Energy and Commerce has scheduled their second Toyota hearing on May 6 to focus in part on the automaker’s work with Exponent to ferret out any possible electronic root causes of Sudden Unintended Acceleration.
In April 16 letters to Toyota Motor Sales President and CEO James Lentz and Exponent’s Paul Johnson, Committee Chairman Henry Waxman and Bart Stupak chairman of the Subcommittee on Oversight and Investigations, asked for:
* All contracts or agreements between Exponent and Toyota or an agent of Toyota regarding work related to unintended acceleration or electronic throttle control systems and any amendments or addendums thereto;
* All memoranda or correspondence, including e-mail, concerning the scope of Exponent’s work for Toyota or an agent of Toyota related to unintended acceleration or the electronic throttle control systems; and
* Any documents, including reports, analyses, or other communications, describing the results of Exponent’s work for Toyota related to unintended acceleration or electronic throttle control systems.
The views of Waxman and Stupak on Exponent’s scientific independence were already sufficiently jaundiced in the first go-round. On February 22, Waxman and Stupak sent a letter expressing their extreme irritation with Toyota for dumping a truckload of documents, with nary a piece of paper devoted to systematically investigating whether electronic defects could lead to sudden unintended acceleration – except for the Exponent report. They wrote:
“The electronics testing documents Toyota provided include thousands of pages of
engineering standards; test methods; pre-production vehicle and component evaluations; e-mail correspondence between Toyota engineers about field testing of new features of the company’s ETCS-i system; engineering change instructions; reports on field testing of competitor vehicles; and sketches, diagrams, test engineering reports, photographs, e-mails, and Powerpoint presentations by Toyota and part manufacturers related to proposed fixes for “sticky pedals.”
Except for one recent report, the documents did not include any analyses that purported comprehensively to test and analyze possible electronic causes of sudden unintended acceleration. The only document Toyota produced that claims to address the phenomenon of sudden unintended acceleration in a systematic way is a February 2010 report on testing conducted by Exponent, a scientific and engineering consulting firm located in Menlo Park, California. This report was commissioned in December 2009 by Toyota defense counsel Bowman and Brooke, LLP. Exponent representatives told the Committee staff that Bowman and Brooke requested the report just days before its publication date of February 4, 2010, at approximately the same time that we sought substantiation of your claims about electronics testing. According to Exponent, at the time the report was written, testing was still on-going and an interim report like this one is not customary for the company.”
The Committee has been using electronics expert Michael Pecht, a professor of mechanical engineering at the University of Maryland, and director of the University’s Center for Advanced Life Cycle Engineering (CALCE), and veteran automotive engineer Neil Hanneman to locate the dross in Exponent’s first report.
What treasures might they find in this new cache of documents? Technical revelations? Or a behind-the-scenes view of the science-for-hire business?
What do you do when bad news about you product gets out? If your highly prized brand is synonymous with reliability, job one is to kill the bearers of the bad tidings. While Toyota Sudden Unintended Acceleration stories regularly set up shop on the front pages of all national dallies these days, Safety Research and Strategies had been following this story closely for months before it broke through into the mainstream press.
After the Saylor family died in an SUA crash on a California highway in August, and Congress was poised to drag Toyota and the National Highway Traffic Safety Administration before its investigatory committees, SRS decided that a factual accounting of the history of this issue was necessary. We threw the resources of our small company into this project and wrote a lengthy report that gathered the public record into one narrative. We released Toyota Sudden Unintended Acceleration to the public on February 5, and it became a much used road map for reporters, Congressional staffers, attorneys and interested consumers trying to understand how seven years of complaints, crashes, deaths, injuries and NHTSA investigations could produce so few results. Continue reading →
One of the fiery moments in Tuesday’s hearing before the House Energy and Commerce Committee was Rep. Steven Buyer’s (R-Ind.) prosecutorial turn on SRS founder and President Sean Kane. Buyer attempted to undermine Kane’s testimony, and that of Dr. David Gilbert, whose early research into Toyota’s accelerator pedal position sensor showed that Toyota’s fail-safe strategy was supremely flawed, by suggesting that they had been tainted by their ties to litigation. Continue reading →
